promotion and marketing

Keys to Attracting Members

Strong, clear group description
Welcoming intro messages
Regular posts (even before members join!)
Consistent session schedule
Personally greet new members

💡 Even sessions with 2–3 people matter — they build momentum and trust.

Free, Organic Promotion Strategies

1. Share with Your Network

Email lists, clients, or colleagues
LinkedIn, personal social media, or community spaces
Mention in conversations (word-of-mouth)

2. Email & Newsletters

Send a short, warm announcement
Include your group link prominently
Encourage forwarding

3. Social Media Posts

Share your link & why you created the group
Use a friendly photo of yourself
Post multiple times — reminders drive action
Reply & engage with comments

4. Word-of-Mouth & Referrals

Encourage early members to invite friends
Provide a one-liner about your group to share

Example: “I’m part of a support group on MentalHappy for [audience/topic]. It’s a great space to connect — let me know if you’d like the link.”

5. Reach Out to Us

Sometimes we feature groups in newsletters, blogs, or highlights. If you’ve recently been featured elsewhere (e.g. podcast, article), feel free to reach out.

Ready-to-Use Promotion Templates

📧 Email Announcement Template

Subject line ideas:
- “New Support Group for [Audience]”
- “Join Our [Topic] Community”

Hi [First Name],

I wanted to share some exciting news — I’ve launched a new support group on MentalHappy for [audience/need]. This group is a safe space to [purpose/benefits].

You can learn more and join here: [Insert Group Link]

If you know someone who might benefit, please forward this email.

Warmly,
[Your Name]

📱 Social Media Post Template

I’m excited to announce my new support group on MentalHappy! 🎉

This group is for [audience/need], and our goal is to [purpose/benefits].

👉 Join here: [Insert Group Link]

If you know someone who could benefit, please share this post. 💙

#MentalHealth #SupportGroups #Community

💬 Direct Message (DM) Invite

Hi [Name], I just launched a support group on MentalHappy for [audience/topic]. It’s a safe space to connect and support one another.

Here’s the link: [Insert Group Link]
Feel free to share it with anyone who might benefit.

🌟 Reusable Blurb

I’m hosting a new support group on MentalHappy for [audience/topic]. It’s a safe, supportive space to share, learn, and connect. Join here: [Insert Group Link]

If Engagement Feels Low

Run your first session even if only 2–3 RSVP
Keep posting in your feed (shows activity to new visitors)
Personally reach out again to potential members
Ask early members to invite a friend
Review your description & cover image — make them clear and welcoming

🌱 Growth takes time — even small groups create real impact.